Are you Optica?
Optica is one of the first projects of its kind
at the same time, is among the contemporary art events
which attracts the most media attention.
This initiative, organized by the Asociación
Cultural Colectivo Interferencias, offers a forum for
interchange and promotion that encourages an encounter
with visual experimentation at an international level.
To experiment means to go in search of the unknown.
Videoart breaks established precepts, conferring
prominence on the essence of film: light, sound and
movement, in some cases resulting in pure abstraction.
That's why it's one of the most natural and genuine
forms of audio-visual culture, to the degree that it
demands a subjective perception of space-time, through
the technology of the electronic image.
We seek to provoke reactions in the
spectator's personal world-view, to stir up his private
apprehensions. We aim to explore reality, but via a
deconstruction of its constituting elements. We want to
discover how we create our memories; how not only
fantasy but pre-established patterns come to form part
of the articulation of space and architecture; how we
domesticate life by resorting to codes.
To set out on the path leading to video
art means exploring the byways of observation. An
observation which through the years has been transmuted,
revealing to us its complicity with history and its
discursive potential transformed into cultural image.